Privacy Policy

Who We Are
In this Privacy Policy references to ‘we’, ‘us’ and ‘our’ are to Hereward Sports & Leisure registered office 24 Fenlake Business Centre, Fengate, Peterborough PE1 5BQ

Personal Information We Collect
“Personal Information” is information that identifies you as an individual to us or relates to an identifiable individual, including:

a) Name
b) Company Name
c) Postal Address
d) Email Address
e) Telephone Number

We need to collect and process these types of Personal Information in order to provide you with the items you purchase on our website. If you do not provide the information that we request, we may not be able to provide you with the products you require.

Collection Of Personal Information
We collect personal information in two ways:

1) When you submit our contact form on our website located at
2) When you request a quote on our website at

Use Of Personal Information
We use Personal Information for our legitimate business interests, including the following:

1) To respond to your enquiries, fulfil your sales order and provide you with related customer services.

Other Information We Collect
“Other Information” is any information that does not reveal your specific identity or does not directly relate to an identifiable individual, such as:

1) Browser and device information
2) Information collected through cookies, pixel tags and other technologies
3) Demographic information and other information provided by you that does not reveal your specific identity
4) Information that has been aggregated in a manner such that it no longer reveals your specific identity

If we are required to treat Other Information as Personal Information under applicable law, then we may use and disclose it for the purposes for which we use and disclose Personal Information as detailed in this Policy.

A cookie is a string of information that a website stores on a visitor’s computer, and that the visitor’s browser provides to the website each time the visitor returns. We use cookies to help us identify and track visitors, their usage of our website, and their website access preferences. Visitors who do not wish to have cookies placed on their computers should set their browsers to refuse cookies before using our website, with the drawback that certain features of our website may not function properly without the aid of cookies. The cookie law has been updated recently, please see our cookie policy for more details.

Cookie NameProviderDescription
__utma, __utmb, __utmc, __utmc, ga, gat, gidGoogleWe use Google Analytics to monitor traffic levels, search queries and visits to this website. Google Analytics stores IP address anonamously on its servers in the US, and neither Hereward Sports & Leisure or Google associate your IP address with any personally identifiable information. These cookies enable Google to determine whether you are a return visitor to the site, and to track the pages that you visit during your session. These cookies are set only after the user has given consent to us to use cookies.

Protecting Information
We do not rent or sell potentially personally-identifying and personally-identifying information to anyone and will only disclose this information for legal reasons and if required by law.

Marketing & Communication
We send communication(s) to our customers in relation to their sales orders, this is in multiple ways including but not limited to email communication and telephone communication. We will ask you first before sending you specific marketing emails and require you to confirm you would like to receive these before we send them.

We seek to use reasonable organisational, technical and administrative measures designed to protect Personal Information within our organisation. Unfortunately, no data transmission or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure, please contact us immediately.

How You Can Access, Change Or Suppress Your Personal Information
If you would like to request to review, correct, update, suppress or delete Personal Information that you have previously provided to us, or if you would like to request to receive an electronic copy of your Personal Information for purposes of transmitting it to another company (to the extent this right to data portability is provided to you by applicable law), you may make this request by contacting us via our contact page. We will respond to your request consistent with applicable law.

In your request, please make clear what Personal Information you would like to have changed, whether you would like to have your Personal Information suppressed from our database or otherwise let us know what limitations you would like to put on our use of your Personal Information. For your protection, we will only implement requests with respect to the Personal Information associated with the particular email address that you use to send us your request, and we may need to verify your identity before implementing your request. We will try to comply with your request as soon as reasonably practicable.

Please note that we may need to retain certain information for recordkeeping purposes and/or to complete any transactions that you began prior to requesting a change or deletion. There may also be residual information that will remain within our databases and other records, which will not be removed unless asked to do so.

Use Of Website By Minors
The products that we provide are not directed to individuals under the age of sixteen (16), and we do not knowingly collect Personal Information from individuals under sixteen (16).

Updates To This Privacy Policy
We may change this Privacy Policy. The “Last Updated” legend at the bottom of this Privacy Policy indicates when this Privacy Policy was last revised. Any changes will become effective when we post the revised Privacy Policy on the Services. Your use of the Services following these changes means that you accept the revised Privacy Policy.

How To Speak To Us About Data Protection
You can email us at or contact us via our contact us page.

Last Updated
This privacy policy was last updated: 22nd March 2018.